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JustMarDesign — ESET Antivirus Ad 2

Published: 2010-11-21 21:38:59 +0000 UTC; Views: 3273; Favourites: 16; Downloads: 134
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Description Columbus College of Art and Design
Sophomore Advertising and Graphic Design - Fall Semester
Class: Advertising and Graphic Design Concepts
Teacher: Larry Bode
Medium: Digital

We were told to pick something related to security, so I chose to create magazine ads about ESET's Anitvirus and Internet Security software. This We had to create three different ads and one additional element.

Target Market: Females 35-44
Related content
Comments: 10

brandimillerart [2010-12-15 01:01:24 +0000 UTC]

I really like the copy on this one, as well. It relates well to the target market and gets the point across. I think it might hit closer to home if you had a picture of a kid in this one, as well. I'm not sure if I like the lines, because they kind of remind me of seatbelt ads, and that doesn't fit in this ad.

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JustMarDesign In reply to brandimillerart [2010-12-15 02:34:35 +0000 UTC]

Heh, I didn't think of it looking like seat belts. I thought about throwing a kid in this one too but decided that was stressing the 'punchline' a bit too much.

Thanks for the suggestions.

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brandimillerart In reply to JustMarDesign [2010-12-15 16:44:25 +0000 UTC]

Haha, I don't know why, but seat belt safety was the first thing that popped into my mind when I saw the ad. XD

Yeah, I see what you're saying.

No problem!

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Tsutaebanashi [2010-12-14 21:14:42 +0000 UTC]

Correction! Windows catches viruses. hahaha.

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JustMarDesign In reply to Tsutaebanashi [2010-12-15 02:32:45 +0000 UTC]

Heh, it is not as bad as it used to be. Windows 7 with Microsoft Security Essentials has served me well.

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Tsutaebanashi In reply to JustMarDesign [2010-12-16 15:14:33 +0000 UTC]

haha, very nice.

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san85 [2010-12-14 18:00:03 +0000 UTC]

nice

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Lisahy [2010-12-14 14:40:53 +0000 UTC]

good job doing here

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digitalchet [2010-11-29 23:26:03 +0000 UTC]

Great design!
I would've suggested separating the two initial lines on different lines to add more impact. Keeping them as one combined block takes away from the message.

Otherwise, I love it.

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JustMarDesign In reply to digitalchet [2010-11-29 23:59:19 +0000 UTC]

Thanks for the feedback.

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